Latest Sports Marketing News

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Woking Cricket Juniors Announce new Sponsors
UK women’s sport missing out on sponsorship revenue
The Advantages of Corporate Sponsorhip in the Community
F1 turnover “to double” in next five years
J.P. Morgan bowled over by Lord’s sponsorship
Ecclestone Says F1 Not for Sale
ICC reconsiders controversial Cricket World Cup proposals
Gary Wilson - Ireland & Surrey CCC

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In this section:
Woking Cricket Juniors Announce new Sponsors
UK women’s sport missing out on sponsorship revenue
The Advantages of Corporate Sponsorhip in the Community
F1 turnover “to double” in next five years
J.P. Morgan bowled over by Lord’s sponsorship
Ecclestone Says F1 Not for Sale
ICC reconsiders controversial Cricket World Cup proposals
Gary Wilson - Ireland & Surrey CCC
Brand Marketers Are Missing Out
Formula 1 Motor Racing Simulators
West Ham set to win Olympic Stadium Race
How small businesses can use sponsorship effectively.
How to Assess What to Sponsor in Your Marketing Mix
Why Sponsorship Can Work For You
Coe boosts West Ham Olympic stadium hopes
Shirt sponsor will ease Barcelona’s financial concerns.
Blatter: England are bad losers
Reuters: Delhi Games organisers owe millions
British Basketball ponders European Championship bid
How to make sponsorship work for you.
Russian car maker in Virgin Racing deal
Woods eyes Chinese market to replace old sponsors
Revenue shortfall hits Australia cricketers’ pay
Guinness extends rugby ties in the UK
Premier League tops shirt sponsorship in Europe
Lions first ever Hong Kong fixture
How small businesses can use sponsorship effectively
La Liga Clubs reject Barca and Real offer of greater TV revenue
HSBC becomes first IRB World Sevens title sponsor
England ready to abandon 2022 World Cup race
Wycombe and Wasps unveil new stadium location
Use of Team Lotus name sparks F1 dispute
New "premier" series to bolster British horseracing
Sponsor leaves Australian swimmer over “anti-gay” remark
Premier League summer spending lowest in four years
Qatar ups efforts to be Formula One host
UBS signs global F1 sponsorship deal
Guinness spends £3m on autumn sport in pubs
Taxpayer could own Liverpool in 2 months
Ireland calls on 3 for financial boost
Rugby news: ITV awarded 2011/15 UK rights
Monaco extends F1 deal by 10 years
Ecclestone threatens ‘low-paying’ Monaco GP with exclusion
Edgbaston’s VIPs to be courted by Jaguar
Bernie: new teams must pay £16m deposit
Blackpool postpones opening EPL fixture after ground delay
Open Championship raises prize fund to £4.8m
Barcelona looks for loan to pay delayed players wages
World Cup viewing boom even in non-participating markets
Sponsors shun France after World Cup meltdown