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Latest Sports Marketing News
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Sponsor leaves Australian swimmer over “anti-gay” remark | 08/09/10 Luxury car manufacturer Jaguar has terminated its sponsorship contract with Australian swimmer Stephanie Rice after she made an alleged anti-gay comment on social networking site Twitter. more
Premier League summer spending lowest in four years | 01/09/10 English Premier League clubs spending in this summer’s transfer window has decreased 22 per cent on last year to £350 million – the lowest since £263 million in 2006. more
Qatar ups efforts to be Formula One host | 27/08/10 Nasser bin Khalifa Al Attiyah, president of Qatar’s Motor and Motorcycling Federation (QMMF), yesterday said the country’s Losail International Circuit is being upgraded in a move to become the third Persian Gulf country to host a Formula One race. more
UBS signs global F1 sponsorship deal | 24/08/10 Formula One has signed Swiss bank UBS as a global partner in a deal it hopes will mark a turnaround following the exit of several financial institutions from the sport due to the economic crisis. more
Guinness spends £3m on autumn sport in pubs | 13/08/10 Diageo-owned beer brand Guinness is unveiling a £3 million advertising drive to encourage sports fans into pubs this autumn to watch rugby and football. more
Taxpayer could own Liverpool in 2 months | 09/08/10 Liverpool could be majority-owned by the taxpayer when the Royal Bank of Scotland's £237 million loan to the club expires on October 6. more
Ireland calls on 3 for financial boost | 06/08/10 Mobile phone operator 3 has signed an agreement with the Football Association of Ireland (FAI) to become primary sponsor of the national team and support grassroots initiatives across the country. more
Rugby news: ITV awarded 2011/15 UK rights | 29/07/10 UK commercial broadcaster ITV beat off competition from four rival broadcasters to win the TV rights for the Rugby World Cups in 2011 and 2015, it was announced yesterday. more |
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